History

Aber Instruments is a truly innovative company, not only inventing but commercially developed the technology used to measure biomass in brewing and biotechnology. The brand strategy we developed celebrates this achievement - using it as a positioning platform to reinforce why ABER is different and illustrating their unique abilities.

Results

We're currently still working on brand applications for ABER, please come back soon and see how it's developed....

Skills used

Customer perception survey
Brand strategy & positioning
Brand identity & strapline
Advertising
Literature
Website
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